Senco Gold Ltd. benchmarking: Performance to industry peers

Financial

	Senco Gold	Goldiam Internatl.	Rajesh Exports
Operational Metrics
Media & Entertainment
Advertisement Income as a % of Total Sales	1.68 %	n/a	n/a
Retail
Same Store Sales Growth	21.0 %	n/a	n/a
Quarterly Sales per SqFt	53131.14 Rs/Sqft	n/a	n/a
Number of Stores - Company Owned	103.0 .	n/a	n/a
Average Ticket Price - Gold Jewellery	93000.0 Thousand	n/a	n/a
Number of Stores - Franchise Operated	83.0 .	n/a	n/a
Financials
5 yr Average ROE	13.22 %	17.44 %	5.64 %
5yr average Equity Multiplier	2.98	1.22	1.78
5yr Average Asset Turnover Ratio	1.39	0.84	12.63
5yr Avg Net Profit Margin	3.16 %	17.02 %	0.26 %
Price to Book	2.53	4.3	0.2
P/E	11.11	28.08	19.85
5yr Avg Cash Conversion Cycle	154.47 Days	161.93 Days	5.05 Days
Inventory Days	132.8 Days	119.29 Days	7.99 Days
Days Receivable	3.73 Days	68.42 Days	7.0 Days
Days Payable	10.08 Days	74.17 Days	12.65 Days
5yr Average Interest Coverage Ratio	2.81	341.9	8.91
5yr Avg ROCE	21.38 %	21.31 %	6.7 %
5yr Avg Operating Profit Margin	7.29 %	19.44 %	0.31 %
5 yr average Debt to Equity	1.06	0.01	0.06
5yr CAGR Net Profit	20.98 %	11.9 %	-35.43 %
5yr Average Return on Assets	4.37 %	14.31 %	3.19 %
Shareholdings
Promoter Holding	64.48 %	58.51 %	54.55 %
Share Pledged by Promoters	0.0	0.0	0.0
Change in Promoter Holding (3 Yrs)	-4.0 %	-7.88 %	0.5 %
Change in Mutual Fund Holding (3 Yrs)	3.41 %	0.0	-0.07 %

Business

	Senco Gold	Goldiam Internatl.	Rajesh Exports
Product Wise Break-Up	Product Wise Break-Up Gold jewellery 85.56 Diamond and stones 10.73 Platinum jewellery 1.88 Silver jewellery 1.11 LGD Jewellery 0 Lab Grown Diamonds(LGD) 0 Natural Diamond Jewellery 0 Cut & Polished Diamond 0 Silver Jewelry 0 Sale of Gold Jewelry 0 Others 0.72	Product Wise Break-Up Platinum jewellery 0 Silver jewellery 0 Diamond and stones 0 Gems & Jewelry 84.93 Cut & Polished Diamond 15.07 Silver Jewelry 0 LGD Jewellery 0 Gold jewellery 0 Lab Grown Diamonds(LGD) 0 Natural Diamond Jewellery 0	Product Wise Break-Up Platinum jewellery 0 Silver jewellery 0 Diamond and stones 0 Sale of Gold Jewelry 0 Cut & Polished Diamond 0 Silver Jewelry 0 LGD Jewellery 0 Gold jewellery 0 Lab Grown Diamonds(LGD) 0 Natural Diamond Jewellery 0 Others 100
Store Wise Breakup	Store Wise Breakup COCO 67.0 FOCO 33.0	-	-
Location Wise Break-Up	Location Wise Break-Up India 95.43 USA 0 Europe 0 Far East 0 Middle East 0 China 0 North America 0 Others 4.57	Location Wise Break-Up Middle East 0 USA 90.0 India 0 Europe 0 North America 0 China 0 Far East 0 Others 10.0	Location Wise Break-Up Middle East 14.0 USA 0 India 19.0 Europe 29.0 North America 18.0 China 7.0 Far East 13.0
Location Wise Break-Up	Location Wise Break-Up India 95.43 USA 0 Europe 0 Far East 0 Middle East 0 China 0 North America 0 Others 4.57	Location Wise Break-Up Middle East 0 USA 90.0 India 0 Europe 0 North America 0 China 0 Far East 0 Others 10.0	Location Wise Break-Up Middle East 14.0 USA 0 India 19.0 Europe 29.0 North America 18.0 China 7.0 Far East 13.0
Asset Break-Up - Geography Wise	Asset Break-Up - Geography Wise India 98.48 Others 1.52	-	-

Senco Gold Ltd.

Senco Gold Ltd.

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